Hardee's®

Hardee’s Beefs Up Breakfast Menu With Bigger Biscuit Sandwich

Jan 27, 2010

<p class="MsoNormal" style="text-align: center; line-height: normal; margin: 0in 0in 0pt;" align="center"><em style="mso-bidi-font-style: normal;"><span style="font-family: Arial; font-size: 12pt;">Customers can now get their fill with a Double Sausage Egg ‘N’ Cheese Biscuit</span></em></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><strong style="mso-bidi-font-weight: normal;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></strong></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><strong style="mso-bidi-font-weight: normal;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></strong></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: small;"><strong style="mso-bidi-font-weight: normal;"><span style="font-family: Arial;">ST. LOUIS</span></strong><span style="font-family: Arial;"> – January 26, 2009 – A new sausage biscuit from Hardee’s® has people seeing double. The Double Sausage, Egg ‘N’ Cheese Biscuit joins Hardee’s expansive breakfast menu and offers customers another hearty item to rid their morning hunger.</span></span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;">“Our Sausage and Egg Biscuit has been a staple item on the breakfast menu for years,” said Brad Haley, executive vice president of marketing for Hardee’s Food Systems, Inc. “The only way to improve a classic was to make it twice as meaty, and therefore, twice as delicious. It won’t take two of these to fill you up in the morning.”</span></span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;">The Double Sausage, Egg ‘N’ Cheese Biscuit consists of folded egg, two sausage patties and two slices of American cheese packed in between a freshly-baked Made from Scratch™ buttermilk biscuit. </span></span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;">The Double Sausage, Egg ‘N’ Cheese Biscuit is available at participating Hardee’s restaurants for $2.39 or in a small combo for $4.09, including crispy Hash Rounds™ and a beverage. Prices may vary by location.</span></span></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><strong style="mso-bidi-font-weight: normal;"><span style="text-decoration: underline;"><span style="font-family: Arial;"><span style="font-size: small;">About Hardee’s<span style="mso-spacerun: yes;">  </span></span></span></span></strong></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><span style="font-family: Arial;"><span style="font-size: small;">Celebrating 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. (NYSE: CKR) of Carpinteria, Calif. As of the end of its fiscal 2010 third quarter, CKE Restaurants, Inc., through its subsidiaries, had a total of 3,147 franchised, licensed or company-operated restaurants in 42 states and in 14 countries, including 1,221 Carl's Jr. restaurants and 1,913 Hardee's restaurants. For more information, or to find a Hardee’s near you, go to </span><a href="http://www.ckr.com/"><span style="font-size: small;">www.ckr.com</span></a><span style="font-size: small;"> or </span><a href="http://www.hardees.com/"><span style="color: #800080; font-size: small;">www.hardees.com</span></a><span style="font-size: small;">. Hardee’s social media sites include </span><a href="http://www.facebook.com/hardees"><span style="font-size: small;">www.facebook.com/hardees</span></a><span style="font-size: small;">, </span><a href="http://www.twitter.com/hardees"><span style="font-size: small;">www.twitter.com/hardees</span></a><span style="font-size: small;"> and </span><a href="http://www.youtube.com/hardees"><span style="color: #800080; font-size: small;">www.youtube.com/hardees</span></a><span style="font-size: small;">.<span style="mso-spacerun: yes;">  </span></span></span></p> <p class="MsoNormal" style="text-align: center; line-height: normal; margin: 0in 0in 0pt;" align="center"><span style="font-family: Arial;"><span style="font-size: small;"> </span></span></p> <p class="MsoNormal" style="text-align: center; line-height: normal; margin: 0in 0in 0pt;" align="center"><span style="font-family: Arial;"><span style="font-size: small;">###</span></span></p> <p class="MsoNormal" style="line-height: normal; margin: 0in 0in 0pt;"><span style="font-family: Arial; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-weight: bold;"><span style="font-size: small;"> </span></span></p>